As a small business owner, growing revenue is a top priority, but increasing profitability—keeping more of what you earn—is equally important. While many businesses focus on driving sales, managing costs and maximizing efficiency often go overlooked…
Accelerated Web Systems Blog : Tips & More Information
Unlock the Power of Lead Magnets: Build Your Email List Like a Pro
Capture, Convert, and Cultivate: How to use Lead Magnets to grow your business. With the right strategy, your email list can become one of your most powerful marketing assets. Here’s how…
How to Evaluate Keyword Trends: An SEO Case Study
When determining the best keywords to target for digital marketing campaigns, it’s essential to consider several factors beyond mere search volume. This case study uses a Google Trends graph to evaluate the popularity of four keywords…
Skyrocket Lead Generation with AI Chatbots
AI Chatbots are the Digital Marketing Powerhouse your website needs. Here’s how they can transform your website into a lead-generation machine…
10 SEO Metrics Every Business Owner Should Track for Success
Knowing which SEO metrics to focus on can help you make smarter decisions and see a better return on investment. Here are the top 10 SEO metrics that every business owner should track to ensure long-term success…
All About Chatbots: A Helpful Guide for Small Business Owners
Small businesses are looking for ways to engage with customers efficiently while providing top-notch service. Enter chatbots—automated tools that interact with website visitors, answer questions, and streamline business processes. But what exactly are chatbots, and how can they benefit small businesses?
How to Amplify Your Brand with User-Generated Content (UGC)
Learn how to leverage User-Generated Content (UGC): What is it, why is it important, how to get it, best practices, FAQs, and real-life examples…
How We Evaluate Keyword Phrases Using Data and Human Behavior
How are keyword phrases evaluated? What makes one keyword better than another? Here are the 10 steps we take during our keyword phrase research – covering metrics such as search volume, competition, intent, relevance, locality, brands, and keyword difficulty…
The New SEO: Search Engine, Experience, Everywhere Optimization
NEW SEO is reshaping digital marketing strategies for businesses of all sizes. The future of SEO is here—and it’s all about being everywhere your audience is by optimizing for search engines, social platforms, and the search experience…
Everything You Need to Know About Video Testimonials
Video testimonials are a powerful tool for building credibility and trust. Here’s a step-by-step guide to help small business owners get video testimonials from their happy customers to publish on their website.
(Pretty) Websites Are Dead: What Really Matters Now?
While visual appeal still has its place, especially for premium brands, a website must do much more than just look good. It needs to perform, deliver a clear message, and drive traffic consistently. To win business, your website needs to focus on four critical pillars:
Off-site SEO: How to Use High Domain Authority Websites for Backlinks
Off-site SEO: One of the best ways to build backlinks is by using high Domain Authority (DA) platforms like Quora, Medium, and others to share your expertise and link back to your website. Here’s how…
Mastering the Headline: How to Get People to Read Your Stuff
A great heading grabs attention, sparks curiosity, and entices readers to click through. Here’s how to craft blog post headings that stand out and drive engagement…
How to Use Email Marketing to Stabilize Revenue
Explore practical strategies (with examples) for using email marketing to generate consistent revenue, reduce cyclical dips in sales, and foster long-term customer loyalty…
The Magic of Email Marketing: It’s Powerful!
Email Marketing is one of the most powerful tools available to small business owners. It’s cost-effective, highly targeted, and has the potential to deliver a massive return on investment (ROI)…
What is Your Review Velocity?
… And why does it matter? Online reviews are more than just feedback—they’re a critical trust factor that can make or break a small business… But it’s not just about having reviews; it’s about maintaining a strong, positive Review Velocity that keeps your business ahead of the competition. Here’s what you need to know:
The Niche Advantage: How Small Businesses Win Big by Specializing
Is the competition getting a little too intense? Is niching down the answer? READ: The Ultimate Guide to Niching Down: When, Why, and How for Small Businesses
The Evolution of Online Search
Tech, smart phones, social media, and online reviews have changed consumer behavior. Small businesses must adapt to stay competitive in today’s digital marketplace.
Own Your Web Traffic – Build Your List
Maximize the value of your hard-earned website traffic by collecting emails. Lead Magnets, Opt-ins, and Forms help you Secure Your Digital Future!
Click, Call, Sign-Up, Order: Is Your Website Growing Your Business?
Your website is more than just a digital storefront—it’s your 24/7 sales rep, always on call, ready to engage potential customers. But here’s the million-dollar question: Is it doing its job?