Many business owners hire a web developer when a web designer would have been the better fit. This article explains the real difference between the two roles, why over-development creates rigid websites, and how to choose the right professional based on your website’s actual goals…
Accelerated Web Systems Blog : Tips & More Information
Fix Redirect Chains to Improve Website Performance
What Is a Redirect Chain? A redirect chain occurs when one URL redirects to another, which then redirects again (and sometimes again) before finally…
Testimonials vs. Reviews vs. Case Studies: Which Ones Should Your Website Have?
If you’re trying to build trust, rank better in search engines, and turn visitors into leads, you’ve probably wondered: Should my website have testimonials, reviews, or case studies?
Built to Scale: How Pillar Pages Power Sustainable SEO Growth
Most websites grow awkwardly over time. Few scale elegantly. Pillar pages give your business the structure to expand strategically: organizing content, improving SEO, and keeping growth under control as your visibility multiplies…
Content Publishing Cadence
Consistency builds credibility, for your readers and for search engines. Learn how a steady publishing cadence trains Google to visit your site regularly, strengthens your brand authority, and helps your business grow predictably…
How Search Habits Are Changing (And What It Means for Your Marketing)
Take a moment to think about how you searched for answers a year ago. Maybe you typed a query into Google and clicked through pages of links. Now, you might find yourself asking ChatGPT for a restaurant recommendation or using Google’s AI Overview to plan a trip…
The Two Sides of Digital Marketing: Investment vs Immediate ROI
When most business owners think about digital marketing, they often focus on the tools: SEO, Google Ads, email campaigns, social posts. But behind every tactic is a larger truth: there are two fundamentally different types of digital marketing that serve different roles in your business’s growth engine…
Track Every Dollar: How to Measure the ROI of Your Marketing Efforts
How to measure the ROI of your marketing efforts and why you should do it. Turn your guesswork into strategy with these simple strategies…
Is Your Website a Bloated, Disorganized Mess?
If your site has grown without a plan, you might be suffering from what we call “website bloat.” This isn’t just a cosmetic issue. It can impact your bottom line. Here’s what a disorganized website structure can do…
How to Geo-Tag Images and Why You Should Do It
Geo-tagging images (embedding precise location data into your photos) is a powerful tool for businesses aiming to boost their local SEO and stand out in location-based searches…
Fix These 6 SEO Mistakes First to Boost Your Rankings
Understanding these six SEO errors is important for identifying what might be holding your website back. Knowing what mistakes to avoid – or fix – helps you more effectively manage your site’s presence online and improve your visibilty…
Outrank. Retarget. Repeat. 12 Top SEO Trends in 2025
Discover the top SEO and digital marketing trends Phoenix business owners should implement in 2025. Stay ahead with AI, local strategy, and search innovation…
Zero-Click Searches: What They Mean for SEO and How to Adapt
Zero-click searches are changing how people interact with Google and what that means for your SEO strategy. Learn how your business can still win the visibility game, how to write for AI features, and why taking up more space on page one is the new goal…
AI, SEO, and Other Marketing Acronyms You Should Know
Here’s a quick, helpful glossary of today’s most common AI, SEO, and marketing acronyms, and what they actually mean in plain English…
SEO Has Evolved: What Your Business Should Be Doing Now
Search engine optimization has changed dramatically over the past few years. What used to be a simple checklist of keywords and backlinks has grown into a full-fledged digital marketing strategy requiring agility, creativity, and technical know-how…
Why Backlinks Matter: The Secret Sauce for SEO Success
Backlinks for SEO: Why backlinks matter for SEO, types of backlinks, strategies for building backlinks, common mistakes to avoid, FAQs, and more…
The Silent SEO Killer: Poor Site Structure
A messy site structure isn’t just a minor inconvenience – it’s silently killing your SEO. If Google struggles to crawl and understand your website, your rankings suffer, users bounce, and conversions drop…
Misaligned SEO: When Increased Traffic Doesn’t Increase Revenue
Why SEO-driven traffic might not lead to increased revenue, how to diagnose the problem, and strategies to align SEO with business goals to improve conversion rates.
Maximize Direct Bookings: Strategies to Reduce OTA Dependence
In the travel industry, many tour operators rely on Online Travel Agencies (OTAs) like Expedia and Viator for bookings. While these platforms can bring in customers, they also take a huge cut in commission fees. The good news? You don’t have to be so dependent on OTAs. Here’s how to make it happen.
Pair SEO and Accessibility for Superior Web Performance
Whether you’re designing a brand-new website or giving your current one a fresh look, starting with the right foundation is essential to creating a site that works for everyone…